THREE METHODS TO TITLE YOUR NEXT BOOK
Permalink

THREE METHODS TO TITLE YOUR NEXT BOOK

When book browsers are looking for their next purchase, they are presented with a vast array of choices. Your book has only a couple of hopes for standing…

Continue Reading →

THREE PROVEN SOLUTIONS TO SELF-PUBLISHING CHALLENGES
Permalink

THREE PROVEN SOLUTIONS TO SELF-PUBLISHING CHALLENGES

As a self-published author, you’re faced with a seemingly endless array of tasks.  Although self-publishers are blessed with the freedom to do things their own way, they’re also…

Continue Reading →

CASE STUDY: HOW TO USE  PUBLIC EVENTS TO MARKET YOUR BOOK
Permalink

CASE STUDY: HOW TO USE PUBLIC EVENTS TO MARKET YOUR BOOK

Public events and celebrations can be turned into great opportunities for promoting your book. Early the twentieth century, Edward Bernays, the father of public relations, used the Easter…

Continue Reading →

WITH A LITTLE HELP FROM MY FRIENDS
Permalink

WITH A LITTLE HELP FROM MY FRIENDS

What fun it is to have my husband with a published book. Now I get to drag him along to my events without guilt. Mind you, it’s not…

Continue Reading →

3 GAME-CHANGING SELF-PUBLISHING APPS THAT WON’T COST YOU A PENNY
Permalink

3 GAME-CHANGING SELF-PUBLISHING APPS THAT WON’T COST YOU A PENNY

You are going to come across an endless array of products and services as you walk the path towards self-publishing mastery. It can be difficult to know which…

Continue Reading →

BECOME A YOUTUBE SENSATION IN 5 STEPS
Permalink

BECOME A YOUTUBE SENSATION IN 5 STEPS

Authors in all genres asked me how can they use YouTube to market books. YouTube is the second most used search engine on the Internet and draws millions…

Continue Reading →

FIVE ESSENTIAL RULES FOR SUCCESS
Permalink

FIVE ESSENTIAL RULES FOR SUCCESS

Nowadays, aspiring authors pay good money on online seminars, live events, and literary organizations memberships hoping that they will end up with the secret  formula for success. But…

Continue Reading →

WHY YOU SHOULD APPEAR AT CONS
Permalink

WHY YOU SHOULD APPEAR AT CONS

As an author, you are always seeking places to do book signings and events. You’ve probably done bookstore signings, maybe a reading at a library, and appeared at…

Continue Reading →

FIVE BOOK MARKETING TIPS TO SELL MORE BOOKS
Permalink

FIVE BOOK MARKETING TIPS TO SELL MORE BOOKS

Book marketing is everything. With so many choices that the average buyer is flooded with, the product that can grab attention and persuade the consumer gets all the…

Continue Reading →

8 GREAT TIPS FOR STARTING A SMALL BUSINESS
Permalink

8 GREAT TIPS FOR STARTING A SMALL BUSINESS

Starting a small business can be daunting. You might have a family to support and any new endeavor isn’t a surefire success. When I started Gauntlet Press I…

Continue Reading →