WHY YOU SHOULD APPEAR AT CONS
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WHY YOU SHOULD APPEAR AT CONS

As an author, you are always seeking places to do book signings and events. You’ve probably done bookstore signings, maybe a reading at a library, and appeared at…

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8 GREAT TIPS FOR STARTING A SMALL BUSINESS
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8 GREAT TIPS FOR STARTING A SMALL BUSINESS

Starting a small business can be daunting. You might have a family to support and any new endeavor isn’t a surefire success. When I started Gauntlet Press I…

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HOW EFFICIENT ARE BOOK SIGNINGS AT BOOK FAIRS?
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HOW EFFICIENT ARE BOOK SIGNINGS AT BOOK FAIRS?

With over 150.000 visitors and an impressive line-up of authors, celebrities, musicians, and artists, the 22nd annual Los Angeles Times Festival of Books was on our must-attend events…

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FOUR KEY ELEMENTS TO SUCCESSFUL BOOK MARKETING IN 2017
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FOUR KEY ELEMENTS TO SUCCESSFUL BOOK MARKETING IN 2017

According to a recent survey, many authors struggle with book marketing and book research. We turned to Marlena Smith, a social media and marketing expert, for solutions to…

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E-BOOK PRICING TRENDS FOR 2017
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E-BOOK PRICING TRENDS FOR 2017

You’ve got everything lined up for distributing your book, but there is one (not so) small marketing detail that gives you a headache: the price. The royalty percentages,…

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THE AUTHOR PLATFORM: ELEMENTS AND BENEFITS
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THE AUTHOR PLATFORM: ELEMENTS AND BENEFITS

If you have any hope of marketing your books — er, selling your books — you need to understand that selling books is a business. Art is commerce.…

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5 ESSENTIAL TIPS FOR MORE BOOK SALES
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5 ESSENTIAL TIPS FOR MORE BOOK SALES

Laurence O’Bryan, digital marketing expert, best-selling author, and founder of The Dublin Writers’ Conference, recommends you five best practices for becoming a best-selling author.  Understand your theme and your…

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25 TIPS ON HOW TO PROMOTE YOUR BOOK
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25 TIPS ON HOW TO PROMOTE YOUR BOOK

There is so much you can learn about the writing craft and digital marketing by simply joining  Facebook authors groups. The ideas presented in this post are collected from…

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