THREE BOOK MARKETING STRATEGIES YOU CAN IMPLEMENT IN ONE AFTERNOON
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THREE BOOK MARKETING STRATEGIES YOU CAN IMPLEMENT IN ONE AFTERNOON

It seems that many writers I speak with nowadays share a similar sentiment. Book marketing is no fun. It’s too complicated and time-consuming. I’d rather just write another…

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A COMPLETE LIST OF BOOK MARKETING DO’S AND DON’TS FOR NEW AUTHORS
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A COMPLETE LIST OF BOOK MARKETING DO’S AND DON’TS FOR NEW AUTHORS

It doesn’t matter how amazing your book is, all new authors need to understand that their book won’t sell itself. Your aim could either be to share your…

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THE SECRET BEHIND ALL BESTSELLERS: MARKETING, MARKETING, MARKETING
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THE SECRET BEHIND ALL BESTSELLERS: MARKETING, MARKETING, MARKETING

With ebook sales on downward trends, print books coming back, and audiobooks rising, the next six months of 2019 still look promising for those authors who understand that…

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AN EIGHT-STEP GUIDE ON HOW TO MARKET YOUR BOOKS ON SOCIAL MEDIA
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AN EIGHT-STEP GUIDE ON HOW TO MARKET YOUR BOOKS ON SOCIAL MEDIA

People with only a passing knowledge of marketing talk about social media like it’s magic dust: simply sprinkle it upon a product, step back, and watch the sales…

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THREE MOVES TO MAKE BEFORE STARTING YOUR WRITING CAREER
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THREE MOVES TO MAKE BEFORE STARTING YOUR WRITING CAREER

You wouldn’t call me a liar if I said that the success of your writing goals lies fundamentally on your perseverance in putting down the needed words. However,…

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HOW TO PRICE YOUR BOOK ON AMAZON
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HOW TO PRICE YOUR BOOK ON AMAZON

The question of how best to price each format of your book on Amazon is one that cannot be answered without understanding the nuances of how pricing affects…

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THREE METHODS TO TITLE YOUR NEXT BOOK
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THREE METHODS TO TITLE YOUR NEXT BOOK

When book browsers are looking for their next purchase, they are presented with a vast array of choices. Your book has only a couple of hopes for standing…

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THREE PROVEN SOLUTIONS TO SELF-PUBLISHING CHALLENGES
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THREE PROVEN SOLUTIONS TO SELF-PUBLISHING CHALLENGES

As a self-published author, you’re faced with a seemingly endless array of tasks.  Although self-publishers are blessed with the freedom to do things their own way, they’re also…

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CASE STUDY: HOW TO USE  PUBLIC EVENTS TO MARKET YOUR BOOK
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CASE STUDY: HOW TO USE PUBLIC EVENTS TO MARKET YOUR BOOK

Public events and celebrations can be turned into great opportunities for promoting your book. Early the twentieth century, Edward Bernays, the father of public relations, used the Easter…

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WITH A LITTLE HELP FROM MY FRIENDS
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WITH A LITTLE HELP FROM MY FRIENDS

What fun it is to have my husband with a published book. Now I get to drag him along to my events without guilt. Mind you, it’s not…

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