HOW THE LONDON BOOK FAIR CHANGED MY LIFE AND COULD CHANGE YOURS
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HOW THE LONDON BOOK FAIR CHANGED MY LIFE AND COULD CHANGE YOURS

The British converted me to rock music when I was in high-school. It took another British to convert me to self-publishing. At the London Book Fair, in 2015,…

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TOP 10 SOCIAL MEDIA TRENDS FOR 2017
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TOP 10 SOCIAL MEDIA TRENDS FOR 2017

2016 is rapidly coming to an end. With three months to go, we start to evaluate our results, tweak our plans for making the best of the remaining…

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Pssst! SEX DOESN’T ALWAYS SELL. THE DNA OF BESTSELLING NOVELS
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Pssst! SEX DOESN’T ALWAYS SELL. THE DNA OF BESTSELLING NOVELS

Topics grounded in reality, like marriage, love and crime are far more interesting to most readers than fantasy worlds which play by their own rules. Regular best-selling writers…

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Three Facebook Changes You Need To Know
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Three Facebook Changes You Need To Know

The competition to be king of the social media hill is hotter than ever, and Facebook cannot coast just because it’s on top. Snapchat and Twitter are making…

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Alan Moore Advocates Self-Publishing
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Alan Moore Advocates Self-Publishing

“Publishing today is a complete mess. I know brilliant authors who can’t get their books published,” Moore says, explaining that many publishing houses are afraid of taking risks…

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The future of publishing is in the hands of indie authors
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The future of publishing is in the hands of indie authors

SO YOU’RE an indie writer. What’s wrong with that? So you don’t have an agent? What’s wrong with that? So you don’t have a big-time New York publisher. What’s…

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Is facebook more important than goodreads?
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Is facebook more important than goodreads?

HarperCollins Launches Facebook Live Daily Programming HarperCollins announced today that it will schedule weekday programming exclusively through Facebook Live. Starting today, the publisher’s authors and employees will participate…

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5 Online Marketing Trends Authors Should Consider
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5 Online Marketing Trends Authors Should Consider

As a publicist, if I propose a book marketing and publicity strategy for authors with outdated practices, I lose credibility. Staying on the cutting edge of trends means…

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How are the books changing?
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How are the books changing?

Working in this industry, I frequently think about the state of reading today. Given that many of us now read more on digital devices than we do with…

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