ANNOUNCING THE WINNERS OF THE ANNUAL BOOK PUBLICISTS OF SOUTHERN CALIFORNIA AWARDS
Black Château congratulates seven of its authors, plus all the winners, of the 24th Annual Book Publicists of Southern California (BPSC) Awards. The evening dinner event happens at the Sportsmen’s Lodge in Studio City, California, on Thursday, October 11th, 2018. The
CASE STUDY: HOW TO USE PUBLIC EVENTS TO MARKET YOUR BOOK
Public events and celebrations can be turned into great opportunities for promoting your book. Early the twentieth century, Edward Bernays, the father of public relations, used the Easter Parade in New York to make women take up smoking by labeling